JOURNEY THRU CHRISTMAS
ABOUT
Journey Thru Christmas is a live, dramatic presentation of the birth, life, death, and resurrection of Jesus Christ. Featuring more than 300 actors, dozens of live animals, and breathtaking special effects, this production offers a powerful and immersive experience designed to leave a lasting impression.
Through compelling storytelling, Journey Thru Christmas transports audiences back in time, unfolding the events surrounding Christ’s birth, His earthly ministry, His sacrificial death, and His glorious resurrection.
As you embark on this journey, your group is guided from scene to scene by a lantern-bearing host. The lantern, though simple, plays a subtle yet pivotal role. Serving as a symbol of light, hope, and guidance throughout the experience
BRIEF
Journey Thru Christmas needed a brand refresh that better reflected what it was about. It is a Christmas event, but it did not need to look "Christmas-y"
SOLUTION
The design uses a lantern, which is a key element in Journey Thru Christmas. Each group is led by lantern-bearing guide.
Within the lantern is the light, which is in the shape of a compass rose. Hearkening back to the idea of a journey and traveling. Also included is the shape of a star that symbolizes the star that guided the wisemen to where Jesus was.